Latest articles on Eco-concerns 
Green efforts seem more credible when endorsed by environmental groups(28/03/2008)
According to Peppercom's Eco-concerns survey, a company’s green efforts are more credible when endorsed by third-party environmental groups whose efforts have an impact on their local community. But most companies interested in going green have not figured out which environmental groups they should partner with, nor how to work with them on policy development and communication. Closing the gap between what consumers want and what companies are providing is important, survey results suggest, b... [more]
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